Dual Expertise. Exponential Impact.

Dual Expertise.
Exponential Impact.

Let Our Lived Experience Become Your Strategic Advantage

The Missing Piece

The Missing Piece

The Missing Piece

Most companies collect lived experience stories, get some sentiment, maybe feedback on what they're already doing. Then nothing new happens. Valuable insights stay buried because the important questions are never asked. 


That's where we come in.


We're the translation layer between what people live and what companies build—bringing creativity and business insight born from living with mental health and neurological conditions to help organizations seize opportunities to build more relevant products and programs that resonate with real users. 


Most companies collect lived experience stories, get some sentiment, maybe feedback on what they're already doing. Then nothing new happens. Valuable insights stay buried because the important questions are never asked. 


That's where we come in.


We're the translation layer between what people live and what companies build—bringing creativity and business insight born from living with mental health and neurological conditions to help organizations seize opportunities to build more relevant products and programs that resonate with real users. 


Lightbulb Head
Lightbulb Head

We're Different.

We're Different.

We're Different.

Our dual expertise is the key. Because we live with these conditions, we see what others don’t see. Because we're seasoned business professionals, we know how to translate insights—backed by data where it matters—into decisions that drive better outcomes. 


We're not market researchers— we're thought partners.


Whether your challenge is product adoption, innovation translation and commercialization, clinical trial delays, messaging resonance, or identifying new treatment targets—we turn lived experience into your competitive edge. 

Our dual expertise is the key. Because we live with these conditions, we see what others don’t see. Because we're seasoned business professionals, we know how to translate insights—backed by data where it matters—into decisions that drive better outcomes. 


We're not market researchers— we're thought partners.


Whether your challenge is product adoption, innovation translation and commercialization, clinical trial delays, messaging resonance, or identifying new treatment targets—we turn lived experience into your competitive edge. 

What Lived Experience Could Be

What Lived Experience Could Be

What Lived Experience Could Be

Lived experience isn't just qualitative color for your brand deck. It's a source of strategic intelligence—if you know how to extract it and translate it into action. 


The buried insights that could transform your product development, accelerate your trials, or reshape your market strategy? They surface. Because people who live it know what matters in daily life that never shows up in a clinical assessment—or that we keep to ourselves.


We have the ability to recognize subtle things and to connect dots others can't— and that lets us ask the important, out-of-the-box questions. Our Lived Experience Experts in Residence bring both professional expertise and lived experience—so they can facilitate conversations that reveal insights others miss.


NeuroLivd the interface between people who live it and the strategic insights that drive better outcomes.

Lived experience isn't just qualitative color for your brand deck. It's a source of strategic intelligence—if you know how to extract it and translate it into action. 


The buried insights that could transform your product development, accelerate your trials, or reshape your market strategy? They surface. Because people who live it know what matters in daily life that never shows up in a clinical assessment—or that we keep to ourselves.


We have the ability to recognize subtle things and to connect dots others can't— and that lets us ask the important, out-of-the-box questions. Our Lived Experience Experts in Residence bring both professional expertise and lived experience—so they can facilitate conversations that reveal insights others miss.


NeuroLivd the interface between people who live it and the strategic insights that drive better outcomes.

Head-gear_CubeGeometry
Head-gear_CubeGeometry

A Team Built on Dual Expertise

A Team Built on Dual Expertise

A Team Built on Dual Expertise

We're not just consultants who learned about lived experience. 


We're not just patient advocates who care deeply. 


We're business strategists, researchers, and creatives who live with mental health and neurological conditions—and that combination changes everything. 

We're not just consultants who learned about lived experience. 


We're not just patient advocates who care deeply. 


We're business strategists, researchers, and creatives who live with mental health and neurological conditions—and that combination changes everything. 

Services

We benefit your bottom line by returning value to those who access neurological, mental health, performance, and wellness technologies.

Strategic Thought Partnership

Industry Training from LE Perspectives

LE Steering Committees

Start-up Venture Studio

Neuroethics & Responsible Innovation Guidance

Speaking Engagements & Curated Events

Creative & Messaging

Research Collaborations

Services

We benefit your bottom line by returning value to those who access neurological, mental health, performance, and wellness technologies.

Strategic Thought Partnership

Industry Training from LE Perspectives

LE Steering Committees

Start-up Venture Studio

Neuroethics & Responsible Innovation Guidance

Speaking Engagements & Curated Events

Creative & Messaging

Research Collaborations

Services

We benefit your bottom line by returning value to those who access neurological, mental health, performance, and wellness technologies.

Strategic Thought Partnership

Industry Training from LE Perspectives

LE Steering Committees

Start-up Venture Studio

Neuroethics & Responsible Innovation Guidance

Speaking Engagements & Curated Events

Creative & Messaging

Research Collaborations

Our team

Our team

Our team

Dr. Rachel Wurzman

Co-Founder, CEO,

& Chief Lived Experience Officer

Dr. Rachel Wurzman is a neuroscientist, neuroethicist, and licensed clinical social worker with over 15 years of experience at the science-policy interface, addressing Ethical, Legal, and Social Implications (ELSI) issues and community engagement in pioneering neuroscience advancement. As co-founder and CEO of NeuroLivd (launching September 2025), she is positioned to bridge the gap between rigorous scientific research, policy implementation, and authentic lived experience to ensure that mental health and neurological technologies are developed with genuine patient perspectives integrated throughout the entire pipeline.

Jon Nelson

Co-Founder

& Chief Lived Experience Officer

Jon Nelson uniquely combines 20+ years as a healthcare communications executive with profound lived experience as a deep brain stimulation (DBS) pioneer, positioning him as an unparalleled bridge between pharmaceutical commercialization and patient reality. His journey from leading major pharmaceutical campaigns to becoming one of the first successful DBS for depression patients provides NeuroLivd (launching September 2025) with authentic dual-perspective expertise essential for developing truly patient-centered neurological and mental health technologies.


Dr. Rachel Wurzman

Co-Founder, CEO,

& Chief Lived Experience Officer

Dr. Rachel Wurzman is a neuroscientist, neuroethicist, and licensed clinical social worker with over 15 years of experience at the science-policy interface, addressing Ethical, Legal, and Social Implications (ELSI) issues and community engagement in pioneering neuroscience advancement. As co-founder and CEO of NeuroLivd (launching September 2025), she is positioned to bridge the gap between rigorous scientific research, policy implementation, and authentic lived experience to ensure that mental health and neurological technologies are developed with genuine patient perspectives integrated throughout the entire pipeline.

Thought Leadership & Media Appearances

Talks

Podcasts

Ready for real-world neuro impact?

Ready for real-world neuro impact?

Ready for real-world neuro impact?

©2025 NeuroLivd